EU trademark registration

Obtain legal protection for your brand across all 27 European Union member states through a single application filed with EUIPO. We support clients throughout the entire process, from preliminary trademark clearance searches to obtaining a European Union Trade Mark (EUTM) registration certificate.

27 EU member States

Trademark protection throughout all European Union member states.

We work with applicants worldwide

We represent both residents and non-residents of the European Union.

European trademark attorneys

Your application is handled by experienced European IP professionals.

Full registration support

From trademark clearance searches to obtaining your EUTM certificate.

Benefits of registering a trademark through EUIPO

Single application
  • A single application filed with EUIPO in any official language of the European Union is sufficient to obtain protection throughout the EU.
One official fee
  • Official fees are paid only once in euros, without the need to file separate national applications in each country.
Protection in 27 countries
  • Once registered, your trademark enjoys protection across the entire territory of the European Union.
International brand expansion
  • Trademark protection may subsequently be extended to other jurisdictions through the Madrid System.
Exclusive rights
  • The trademark owner obtains exclusive rights to use the brand, prohibit unauthorized use by third parties, and license or franchise the trademark.
Automatic extension of protection
  • If new countries join the European Union in the future, the protection granted by an EUTM will automatically extend to those member states.

In which countries is an EU trademark valid?

A European Union Trade Mark (EUTM) provides trademark protection simultaneously in all member states of the European Union. A registered EUTM is also a business asset, see Trademark valuation for business in the EU.

Who should consider EUTM registration?

  • companies operating in multiple EU countries;
  • exporters of goods and services;
  • e-commerce businesses and marketplace sellers;
  • technology companies and startups;
  • owners of international brands;
  • businesses planning expansion into the European market.

How does EU trademark registration work?

Trademark clearance search

We conduct searches for identical and similar trademarks in EUIPO databases, international trademark databases, and national trademark registers of EU member states.

Preparation of application documents

We determine the appropriate classes of goods and services under the Nice Classification, prepare all required documents, and develop the filing strategy.

Filing the application with EUIPO

We submit the application, pay official fees, and manage all further correspondence with EUIPO.

Formal examination

EUIPO examines the application for compliance with legal requirements, descriptiveness issues, and other absolute grounds for refusal.

Publication and opposition period

After publication, a three-month opposition period begins during which third parties may challenge the registration.

Registration certificate issuance

If no objections or obstacles arise, the applicant receives the European Union Trade Mark (EUTM) registration certificate.

Why is a trademark search important before filing?

A unitary EU trademark has one important characteristic: obstacles existing in even a single EU member state may result in refusal of the entire EUTM application.

A preliminary trademark search significantly reduces the risk of refusal and allows applicants to assess registration prospects in advance.

The search includes:
  • searches in EUIPO databases;
  • review of national trademark registers of all EU member states;
  • searches in international trademark databases;
  • analysis of identical and similar trademarks.
Following the search, the client receives:
  • a detailed legal report;
  • an assessment of registration prospects;
  • recommendations for minimizing risks;
  • strategies for overcoming potential obstacles.

Trademark search cost: from EUR 149.

How long does EU trademark registration take?

StageTimeframe
Formal examinationapproximately 2 weeks
Opposition period3 months
Average registration period4-5 months

If oppositions are filed or EUIPO issues official objections, the registration procedure may take longer.

What is an opposition?

After publication of a trademark application, any party that believes the registration may infringe its rights may file a reasoned opposition with EUIPO.

Opposition proceedings involve the exchange of legal arguments between the parties and may extend the overall registration timeline.

Our European trademark attorneys represent clients during opposition proceedings and help protect their right to register a trademark.

International trademark registration through the Madrid System

If your business plans to operate outside the European Union, trademark protection may be extended internationally through the Madrid System.

Переваги:

  • one international application;
  • the possibility to designate multiple countries;
  • centralized portfolio management;
  • reduced administrative costs;
  • subsequent extension to additional countries.

Registration costs

Official EUIPO fees

First Class

Вартість послуги

EUR 850

Second Class

Вартість послуги

EUR +50

for the additional second class.

Each additional class

Вартість послуги

EUR +150

for the third and each subsequent class.

SION IP professional fees: from EUR 499.

Before commencing work, we calculate the total project cost and provide a detailed commercial proposal.

Can priority be preserved if the EUTM application is refused?

If an EUTM application is refused, it may, in certain circumstances, be converted into national trademark applications in individual countries while preserving the original filing date and priority.

Our specialists will assess whether such conversion is available and recommend the most effective strategy for further registration.

Planning to register your brand in Europe?

Submit your request, and SION IP specialists will evaluate your registration prospects, develop an optimal protection strategy, and calculate the cost of the procedure.

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Frequently asked questions about EU trademark registration

How long is an EU trademark valid?

An EUTM registration lasts 10 years from the filing date. You can renew it as many times as you like, each time for another 10 years.

Do I need a search before filing?

No, it’s not required. But a preliminary search cuts the risk of refusal a lot and shows how likely registration is.

What if someone files an opposition against my application?

An opposition doesn’t mean automatic refusal. Our European trademark attorneys will build your legal position and represent you in the opposition proceedings at EUIPO.

Can I register an EU trademark if my brand is already registered elsewhere?

Yes, in some cases you can claim convention priority from an earlier application filed in another country.

Can a foreign company register a trademark in the EU?

Yes. Individuals and companies can apply from any country.

Can I extend protection to other countries later?

Yes. After you register in the EU, you can extend protection to other countries through the Madrid System.

How do I pick classes of goods and services?

Classes follow the Nice Classification. Our specialists will pick the right ones based on your business and brand strategy.

Which countries does an EUTM cover?

An EUTM protects your mark in all EU member states at once: Austria, Belgium, Bulgaria, Croatia, Cyprus, Czechia, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, the Netherlands, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, and Sweden. One EUIPO registration gives you exclusive rights across all of them.

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